SADONA
A complete online perfumery, from brand to first order.
Client
SADONA
Role
Brand, development & SEO
Stack
Next.js, Tailwind CSS, Mercado Pago, Google Merchant Center, Google Business Profile
Year
2026
SADONA is an online perfumery and personal care store in Argentina. The project started from zero: no brand, no online catalog, no presence on Google. VISTO handled all three layers — identity, platform, and visibility — so the store could open, sell, and show up in search from day one.
The problem
Selling perfumery and personal care online in Argentina means competing against big brands with real ad budgets. Without a clear identity or search presence, competing was impossible. It needed a real catalog — not a single-product landing page —, a reliable checkout with local payment methods, and a solid SEO foundation from launch.
Brand
Pink and white palette, editorial typography, and a short, memorable name. The identity had to feel premium without losing the approachable tone a personal care store needs.
Platform & Catalog
Site built on Next.js with 80+ brands and dozens of categories: skincare, hair, makeup, intimate care, and more. Deals, featured, and new-arrival systems, cart and checkout with Mercado Pago, bank transfer, and cash, plus free shipping above a threshold.
SEO & Discoverability
Metadata and structured data on every product and category, dynamic sitemap, Google Merchant Center to appear in Google Shopping, and Google Business Profile to capture local search and show up on Maps.
Where it stands today
SADONA is live and running: full catalog, working checkout, WhatsApp support, and presence on Google Shopping and Maps. It has already served over 500 customers. Organic content on Instagram and TikTok is underway to add social traffic on top of the SEO foundation already built.
Need something similar for your brand?